Mac Cosmetics Free Gift

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Members of the MAC Lover (formerly Select) program are in for a treat! The brand is rewarding its loyal shoppers with not only a free anniversary gift but also a free birthday gift! To think that we have a loyalty program that actually rewards its members appropriately is something that I’m afraid I don’t get to say often!

This post has been updated to reflect the recent change in MAC’s loyalty program. The former MAC Select program has a new name (MAC Lover) and look! The announcement came out at the beginning of January and I’ve updated this post to reflect the new nomenclature and respective perks of each tier. The below is part of the email campaign that went out announcing the change and to learn more about the new perks, here is the link on the MAC website.

MAC’s loyalty program has changed! Previously known as the MAC Select program, it has been rechristened to the MAC Lover loyalty program though most of the perks remain the same!

It’s safe to say that the MAC Select program may be the best beauty loyalty program of the moment – at least here in Canada! I’ve found myself shopping at MAC far more often because of the MAC Select loyalty program, and any makeup lover who’s been disappointed by the Sephora VIB / VIB Rouge program should get on this now! A free birthday and anniversary gift that is full-sized too? Read on to find out what it is and whether you’re eligible for it!

How to Get the MAC Birthday Gift – Details / Process

  1. Who: Gifts are available for Devoted (Min: $150 spend/year) and Obsessed members (min: $500 spend/year) only
  2. When: Available starting in 2018 (Spend must have accrued in the previous year)
  3. How: You must enter your birthday in your MAC Account online
  4. Where: MAC free-standing stores. Appears to be available in both the US and Canada. Your birthday reward is based on what you entered in your profile and I didn’t have to ask – was told I was eligible upon check out by the sales associate

MAC Birthday Gift Review

I’m thrilled with the very generous 2018 gift is a full-sized MACFix+ Spray ($30, available here) as it is one of my favourite products. The MAC Fix+ is one of the most popular beauty products out there and and it’s not skintone specific, ensuring that ALL MAC Lover members can make the most out of their gift! I’m sure MAC makes a lot of money on it so I’m very surprised by how generous it is – think of it this way, it’s a 20% return-on-investment ($30/$150 spend) for Devoted members and a 6% ROI for Obsessed members.

Receiving a full-sized product that you can get a lot of use out of is simply very generous – unlike at Sephora where you need to scrimp and save every point for a 5ml mini or sachet sample. I think the program is not only generous but fair – limiting the reward to those who spend a reasonable sum at MAC is a sound business decision. I do wonder if they will eventually release a different gift for Obsessed members as the difference between spending $150 and $500 is quite substantial and I’m sure if the my Sephora VIB Rouge membership experience is anything to go by, eventually the bigger spenders will expect more.

I typically stock up during the big MAC Select sales or when I see interesting value sets/sale items on the “Goodbyes” section – that way I get more bang for my bucks!

Which MAC Lover Tier Should You Aim for?

As I’ve previously mentioned several times in this post, I find the middle tier, “Devoted”, to have the best of both worlds. If you’re aware that Obsessed members get a different gift, please let me know. For “Devoted” members, the 20% ROI on your $150 investment is a satisfying return, to be frank.

As far as I know, there’s no purchase required to pick up your gift! I picked my my gift while exchanging a few B2M and showing an email indicating that I was eligible for a free mini lipstick. Yeah, it was a good shopping day!

I’ve been impressed with MAC’s loyalty program thus far – the MAC birthday and anniversary gifts feature full-size items that are inclusive (i.e. not skintone/colour specific) and also well-worth the spending. With so many launches each year and having a number of colours and formula being a favourite of mine ensures I’ll spend enough to keep coming back! I love that they’ve taken what didn’t work at Sephora and actually turned it into a solid loyalty program. Here is to hoping that it stays this way in the future.

What is the MAC Lover (Formerly Select) Program?

Gift

The MAC Lover (formerly Select) program is MAC’s own loyalty program for regular shoppers (it’s different from its makeup artist / Pro program). Anyone can sign up at a MAC store; it’s free to join and although the program has been around for 1.5 years, it remains to be one of the best programs out there (at least in Canada!)

Unlike other stores, there is no app or physical card that denotes your membership; you have a unique identifier code (Mine has the following format: CA-###-###-###) and to get points credited, you must let the sales associate know your email address upon checkout (if buying in-store); points are automatically credited for online purchases.

The points reset every year, so aim to achieve the level you want – I find the “Devoted” ($150 spend – it seems the program was adjusted recently reflecting a change in the threshold for each tier) to be the right middle ground especially because MAC has done a lot of value sets/kits and ran multiple 25% off sales for Select Members during the year (outside the holiday period). You can stock up and save money while building your status. I love that the exclusive sale for MAC Select members are outside of the holiday period which tides you over between the “annual” sale seasons.

Last year’s MAC Lover (formerly Select) Anniversary Gift is a full-sized Patentpolish – you can choose any colours in their permanent range

How to become a MAC Lover/Select Member

I do recommend you signing up as you never know how the program evolves. With minimal effort on your side and without realizing it, you could have spent enough money to enjoy the annual anniversary gifts!

I already had a MAC Cosmetics account when I signed up, so if I recall correctly, it was a matter of simply creating a MAC Select ID while checking out with my cart and then an ID was generated. It was very straight-forward, and the points from my purchase was was immediately credited in a day or so. If there are any issues, MAC’s customer service (via their chat room) are very quick at sorting these things out. If you’re not yet a MAC Select member or don’t have an online account, you can sign-up in-store with your email/phone number.

You can also check your spending via the online tracker and see how much more you need to spend before “unlocking” your next tier.

A Brief Overview of the MAC Select Tier & Rewards


There are 3 tiers and the tier layout is very similar to Sephora. The more you spend, the better the perks are as both the Anniversary Gift and Birthday gift are available only to the higher tier members. Spends are accrued on an annual basis and points to expire every year so it’s best to aim to get your points up during the holidays/sales if you’re interested in maintaining the perks.

  1. Tier 1 (Lover): $0 min spend; Everyone who joins is automatically classified as Seduced. Minimal perks
  2. Tier 2 (Devoted): $200 min spend: You get all the perks of the Seduced level + the Anniversary Gift + the Birthday Gift + a complimentary 30-minute makeup application + early access to collections.
  3. Tier 3 (Obsessed): $500 min spend; you get all the perks of the Devoted level + 2x complimentary 60-min makeup application + early access to shop + exclusive invites + free shipping with $65 spend

As I’ve only been a Devoted member, I can’t speak to the others; I’ll summarize in that it is the best in-between tier that gives you the most worthwhile perks of the program (birthday gift, complimentary makeup, early access) without spending excessively. You can read more about my thoughts of the MAC Select program over on this blog post.

Have you picked up your MAC Select birthday gift yet?

Related posts:

MAC Cosmetics has a rare Gift with Purchase right now! With any $60 purchase you will receive free shipping and a free four piece gift (the gift includes Powder Kiss Soft Matte Eye Shadow in P for Potent, Matte Lipstick in Marrakesh, Prep+ Prime Lip, and MAC LASH/81 Charmer Lash). No code is needed for this offer, this is available through October 1 or while supplies last. Bonus: Plus for a limited time many products on the site are 20% off (end date unknown)!

And also today Nordstrom has another new beauty sampler available! Online only while supplies last spend $125 on beauty and you will receive this free 19 piece beauty sampler. They are still price-matching and over 3,200 beauty products are currently on sale (no code needed, ends October 4, exclusions apply)!

Just so you know: Some links on my site contain affiliate links and I will receive a small commission if you click and make a purchase through my links. Thank you for supporting my site! And please remember, that while offers are live when I post them and I strive to share the most current and accurate information possible, popular items may sell out quickly and changes to promotions are out of my control.

Today’s new coupons:

Advent Calendar update: I added a new temporary page to the site, with all of the 2021 Beauty Advent Calendars I could find (so far). I will try to update this page weekly!

Mac Cosmetics Free Gift Certificate

Armani Beauty coupon: Exclusive Virtual Sets Event, get up to 40% off new, exclusive fragrance and makeup sets for fall featuring Armani Beauty’s best sellers. Enter code FALLSETS at checkout. Expires October 1 or while supplies last.

New GWP!Beauty Brands offer: The Anniversary Sale-a-Bration is going on now! During this once a year event so many products are on sale; plus if you spend $30 on cosmetics, skincare, or bath & body you will receive a free 17 piece Fall Beauty Bag! No code needed. Ends November 1 or while supplies last.

Great gift idea alert!bluemercury offer: They have an exclusive new makeup set that is a great deal. The nine piece multi-brand The Glow Makeup Set is a $260 value that you can buy for just $70 and it ships for free. No code needed. While supplies last. If you spend $200 you will receive a free 11 piece sampler, while supplies last.

Clinique coupon: With any $40 purchase receive four free minis with code FALLFAVES at checkout; or with any $85 purchase enter affiliate exclusive code FALL at checkout for a free one week supply of Fresh Pressed Daily Booster with Pure Vitamin C 10; plus with any $60 purchase you will receive a free deluxe Moisture Surge Overnight Mask (no code needed). all through October 2 or while supplies last.

Dermelect offer: For a limited time get $10 off All-Aglow All Over Scrub that has a pumpkin spice scent. No code needed. End date unknown. You will also receive free shipping and a free sample, while supplies last.

Farmacy coupon: With any $150 purchase receive a free ten piece Mystery Gift valued at $116. Enter code SECRET at checkout. Expires September 30 or while supplies last.

Jurlique coupon: 20% off any purchase (some exclusions apply) plus when you spend $75 you will receive a free three piece gift. Enter code NDGIFT at checkout. Expires September 30 or while supplies last.

Juvia’s Place offer: For a limited time get 40% off eyeshadow palettes. No code needed. End date unknown.

Kiehl’s coupon: With any $85 purchase receive free shipping and choose a free Kiehl’s Holiday Tote Bag. Enter code TOTE at checkout. Expires October 6 or while supplies last.

MarcJacobs Beauty offer: Just a reminder that the site is shutting down and everything is 50% off, plus if you spend $50 you get an extra 10% off. The sale ends September 30 (or while supplies last) and all sales are final. Spend $50 and choose one free mini or spend $75 and choose two free minis, while supplies last.

Mac Cosmetics Free Gift Card

Spongelle offer: With any $45 purchase receive free shipping and a free Love Always Gift Set ($30 value). No code needed, will appear in cart while still available. Ends September 30 or while supplies last.

Target offer: Spend $40 on select beauty and personal care items and get a free $10 gift card when you shop with Circle (their rewards program, it is free to sign up). No code needed. Ends October 9.

Tatcha coupon: With any $125 purchase receive free shipping and a free mini Silk Cream. Enter code SC21 at checkout. Expires October 1 or while supplies last.